The summer offering at ORLEN filling stations will be fresh with up to eight new iced drinks. Customers can look forward to delicious Frappé Salty Caramel, refreshing Espresso Tonic with hibiscus or passion fruit, and two  juice variants – Green Energy, combining orange, spinach and pineapple, and Mango Boost with orange and mango. Lemonade lovers can choose from the lemon, mango or hibiscus alternatives.

"We have seen rapid growth in the convenience sales segment in recent years. Our goal is to increase its share in the total sales volume within the ORLEN network to 40% by 2035. We have aligned the management of activities in this segment within a single competence centre to fully leverage this growth potential. Stronger synergies will also increase our competitiveness in all markets. I am delighted that Prague has become a competence centre for all seven countries within the international ORLEN chain. It is an acknowledgement of the top-quality work and know-how of our employees. I am thrilled to be taking on the leadership role at this group centre and am eager to maximise the potential opportunities it presents." says Agnieszka Bobrukiewicz, a member of the Board of Directors of the ORLEN Unipetrol Group in charge of retail in Czechia, Hungary, and Slovakia and for developing the retail convenience services in the ORLEN Group.

The Stop Cafe concept of snacks and beverages is a key pillar of the ORLEN brand’s convenience sales segment. It is available at 357 out of 439 ORLEN filling stations in Czechia (80% of all retail sites). In the international network of more than 3,500 fuel stations, the Stop Cafe concept is available at nearly 2,500 outlets. Besides the proven bestsellers like hotdogs and coffee, the offering includes a variety of more than 1,000 products, including packaged products and ready-to-serve meals in traditional, vegetarian and vegan variants. The Prague competence centre will introduce other new products focused on modern lifestyle and healthy eating in the coming months, including new breakfast and pastry categories, ready-to-eat options, and a new strategy for private label products. These offerings will cater to emerging trends and customer needs, providing not only healthy options but also a diverse range of choices.

ORLEN – the international network of fuels, energy and refreshments

The ORLEN network of filling stations is a member of the ORLEN Unipetrol Group owned by the international ORLEN Group, which runs more than 3,500 fuel stations in seven Central European countries – Poland, Czechia, Germany, Lithuania, Hungary, Austria, and Slovakia. In Czechia, the ORLEN network comprises 439 stations with a 28.5% market share in the volume of fuels sold. The ORLEN network is a market leader in terms of both the number of sites and the volume of fuels sold. The popularity of the ORLEN brand with Czech consumers is reflected by the fact that the ORLEN network of filling stations has been awarded as the Most Trustworthy Brand in Czechia six times and as the Merchant of the Year three times.

At its stations, ORLEN offers premium Efecta fuel with a proven purifying effect and top-class Verva fuel that cares for the engine system and offers enhanced performance parameters. ORLEN sites also provide liquified petroleum gas (LPG), compressed natural gas (CNG), synthetic fuel HVO100, and battery- and hydrogen-driven e-mobility. ORLEN offers electricity at 294 charging points and operates hydrogen refuelling stations in Prague- Barrandov and Litvínov-Záluží.

ORLEN also offers a broad selection of supplementary products, services and refreshments under the Stop Cafe concept. It also issues its own fuel cards, EASY and BUSINESS, and runs two mobile apps – the loyalty ORLEN app and a car care app, Mycí digi linka.

Contact details:

Lada Gadas, +420 705 839 909, email: lada.gadas@orlenunipetrol.cz